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Ladbrokes Bookmaker, Casino, Poker & Bingo is now Gibraltar based and licensed. The firm is listed on the London Stock Exchange as Ladbrokes Plc; It operates 2700+ betting shops in the UK, Ireland & Belgium. Ladbrokes audited accounts 2012 showed: Gross win £1.1billion ($2billion); Operating profit was £203million. Ladbrokes Bookmaker offers betting on all major sports events plus a good online casino, poker and bingo offering.
OPINION: Ladbrokes Bookmaker is the largest betting company in the world when their offline business is included. Clients can be reassured that the company is a household name. Their online betting site is fast, well presented and easy to use. The payout options are plentiful and fast. The customer service, which is so crucial, is widely praised as being one of the best of any online gambling site. We do like Ladbrokes Bookmakers betting site.
To visit Ladbrokes choose which section from the links below . . .
Ladbrokes Bookmaker (£50 Free): Get £50 with Ladbrokes. Place a first bet of £5 or more and they will match it up to £50 (enter promo code F50 when you join). You also need to place that first wager on a selection at odds of 1/2 or greater. Joining an online bookie is not all about free bets. If it matters to you then get £200 free at Bet365.
Ladbrokes Casino (£750 / €750 Free) & £25 No Deposit Bonus: Ladbrokes Casino gives £500 as an initial sign-up bonus and then you could add another £250 to that. They will take you first deposit and then add a 100% bonus. So if you deposit £500 then you can earn an additional £500. You can also get another £250 / €250 added to that once you have turned over your first bonus once (see their terms). Also a free no deposit £/€25, you get this just for registering. No deposit is required.
Ladbrokes Poker (£1200 Free): Ladbrokes Poker gives a bonus on first deposit up to £1200. This is given as a 200% bonus on first deposit of funds into the poker room. So if you deposit £10 you get a bonus of £20 on top of your deposit. So to get the full £1200 bonus you must deposit £600. Be aware this bonus is released gradually the more you play.
Ladbrokes Bingo (£100 Free): They offer £20 free in each of five bingo rooms, when you spend a tenner in each. That means you could rack up a hundred quid of bingo welcome bonuses.
Ladbrokes Bookmaker History & Review
Ladbrokes Bookmaker has its origins further back in history than any other betting company. The start was in 1902, when the current name of the firm was first used having been taken from a training establishment called Ladbroke Hall.
In that era the firm was solely a bookie for the rich and famous. Now anyone with 50p in their pocket is welcome! Prior to the legalisation of retail outlets, bookies did their business on the racetracks and through a network of middle men or agents. Betting shops were made legal in 1961 and the firm, under the eagle-eye of control freak and super-businessman Cyril Stein, flourished. You have Stein to thank for the sight of a Ladbokes shop in nearly every high street in the UK.
Nowadays Ladbrokes Bookmaker is the largest bookie in the world and the figures tell the story. In 2012 it took over twenty billion pounds (GBP20billion) of bets. The profit made was over one billion pounds sterling. The firm employs over sixteen thousand staff across its range of products, which include casino, poker and bingo.
Ladbrokes Bookmakers has nearly three thousand betting shops. It has a major telephone betting centre as well as its excellent online betting site, which is in eighteen languages and offers betting accounts in any of eighteen different currencies.
In 2009, the online betting centre moved from the UK to a new base in low-tax Gibraltar. That is a cause for concern for the UK horseracing industry, which relies on the levy collected from the profits made on UK racing by the big bookmakers for its funding. Fears are that prizemoney will decrease even further as a result so hastening the inevitable decline of the horse racing industry in Britain. But in its favour, the public company does sponsor some UK horse racing and sporting events.
Looking to the future, it is planning major expansion internationally. The company has flirted with takeovers of 888 and also, in 2011, Sportingbet but on both occasions pulled out of talks because of regulatory concerns about the takeover targets. This attracted criticism for being too squeaky clean where purchasing online betting companies is concerned. However the famous firm did not become as big as it is by making rushed purchases of unsuitable targets. Besides, it had been making massive organic inroads into the new European betting markets.
Finally a deal came to fruition when on January 24, 2013 it was announced that it had purchase Betdaq Betting Exchange for €30m. After years of criticising the betting exchanges Ladbrokes Bookmaker switched sides and bought one.
Our Ladbrokes Verdict
Last Update: Nov 29, 2013.
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