Ladbrokes Bookmaker Review – Avoid

Last updated January 27th, 2022

Ladbrokes ReviewWe do not recommend Ladbrokes anymore. They are dishonest with their business partners and so should not be trusted by their players. Ladbrokes has a reputation of limiting or closing winning accounts quickly. This was once a good and proud bookmaker but since GVC Holdings became the parent company there has been a culture of dishonesty. They have shafted their affiliate business partners and so we could not recommend any players to join Ladbrokes. The trust has gone. Ladbrokes only takes very small sports bets nowadays, choosing to limit clients who get a few winners. Their customer service is notoriously bad. They have prioritised profits at the expense of integrity. Avoid Ladbrokes.

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Restricted Countries: Everyone can join Ladbrokes except residents of these countries (in alphabetical order): American Samoa, Bulgaria, Canada, China, Christmas Island, Croatia, Cyprus, Denmark, Estonia, Finland, France, French Guiana, French Polynesia, French Southern Territories, Greece, Guadaloupe, Guam, Hong Kong, Hungary, Israel, Italy, Martinique, Mayotte, Micronesia, Northern Mariana Islands, Norway, Philippines, Poland, Portugal, Puerto Rico, Reunion, Romania, Russia, Saint Pierre et Miquelon, Serbia, Slovenia, South Africa, Switzerland, Thailand, Turkey, USA, US Virgin Islands or United States Minor Outlying Islands. If you are from any of those countries then you might be able to join Bet365, a company that has a much shorter list of excluded territories.

Ladbrokes Bookmaker History & Review

Ladbrokes Bookmaker has its origins further back in history than any other betting company. The start was in 1902, when the current name of the firm was first used having been taken from a training establishment called Ladbroke Hall.

In that era the firm was solely a bookie for the rich and famous. Now anyone with 50p in their pocket is welcome! Prior to the legalisation of retail outlets, bookies did their business on the racetracks and through a network of middle men or agents. Betting shops were made legal in 1961 and the firm, under the eagle-eye of control freak and super-businessman Cyril Stein, flourished. You have Stein to thank for the sight of a Ladbokes shop in nearly every high street in the UK.

Nowadays Ladbrokes Bookmaker is the largest bookie in the world and the figures tell the story. In 2012 it took over twenty billion pounds (GBP20billion) of bets. The profit made was over one billion pounds sterling. The firm employs over sixteen thousand staff across its range of products, which include casino, poker and bingo.

Ladbrokes Bookmakers has nearly three thousand betting shops. It has a major telephone betting centre as well as its excellent online betting site, which is in eighteen languages and offers betting accounts in any of eighteen different currencies.

In 2009, the online betting centre moved from the UK to a new base in low-tax Gibraltar. That is a cause for concern for the UK horseracing industry, which relies on the levy collected from the profits made on UK racing by the big bookmakers for its funding. Fears are that prizemoney will decrease even further as a result so hastening the inevitable decline of the horse racing industry in Britain. But in its favour, the public company does sponsor some UK horse racing and sporting events.

Looking to the future, it is planning major expansion internationally. The company has flirted with takeovers of 888 and also, in 2011, Sportingbet but on both occasions pulled out of talks because of regulatory concerns about the takeover targets. This attracted criticism for being too squeaky clean where purchasing online betting companies is concerned. However the famous firm did not become as big as it is by making rushed purchases of unsuitable targets. Besides, it had been making massive organic inroads into the new European betting markets.

Finally a deal came to fruition when on January 24, 2013 it was announced that it had purchase Betdaq Betting Exchange for €30m. After years of criticising the betting exchanges Ladbrokes Bookmaker switched sides and bought one.

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Average rating:  
 3 reviews
 by Tasha Z
Slick Ladbrokes

Been a regular at Ladbrokes & like all the changes they have made to improve the bookies site. Looks really slick now.

 by Sam Barr

Really enjoy using their site. Ladbrokes have changed the layout a lot recently but it is still as good as ever. Withdrawals take no time at all.

 by Vic Short

I think this is the best of the big ones. I find the site easy and swift. I do not bet big. If a bet goes into three figures it is very rare, but they have always taken my money and settled the sports markets quickly. The payment system works really well - and fast. Never any need to contact customer services so can't comment on that.